Virginia Slims was the last cigarette brand to advertise on US television, airing an ad just before midnight on the night of New Year's Day 1971. The ad aired during an episode of The Tonight Show Starring Johnny Carson and featured a pre-Hill Street Blues Veronica Hamel.
The slogan "You've come a long way, baby." is the name of the 1998 album of the British musician "Fat boy Slim".
The Truth anti - smoking campaign (based at TheTruth.com) directly targeted Virginia Slims with a campaign advertisement in which Truth representatives talk about the "Find Your Voice" slogan and then a woman steps forward and says through an artificial voicebox "Was this the voice you wanted us to find?"